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Embrace the Agentic Era

with OneAdvanced

The future of business is

intelligent, automated, and agentic.

Mid-market businesses face challenges adapting to this shift, with traditional ERP often being expensive and monolithic.

Our unified platform integrates these core business functions, empowering you to optimise operations, connect your employees (both desk-based and desk-free), and truly get the most out of AI capabilities. Unlike rigid systems, we off er flexibility, cost-effectiveness, and seamless integration through open APIs. We understand your unique needs, delivering enterprise-grade capabilities at a mid-market price. Partner with us to navigate the Agentic Era, unlock data-driven insights, and transform the productivity of your workforce. The future is here:

We have the Solution

A composable ERP powered by our Workforce Management and Finance, Spend & Governance SaaS portfolios

Lead the way and unlock your business’s full potential

The data provides a welcome opportunity for leaders to get to grips with these differences and close the gaps, ensuring that reconnection is possible.
Delivering what employees want and need is not an easy task, made more complicated by the lack of a typical desk-free worker profile. There is no one size fi ts all solution to any of the challenges faced by these workers, but in a sense, that is the point of our survey. We have highlighted some of the challenges that do unify these critical frontline workers, to help leaders do better with attracting and retaining talent, improving productivity and collaboration, strengthening compliance and resilience, and delivering actionable insights that might eventually improve the employee experience.
Increasing pay and benefits may be the obvious solution to tackling employee churn, but it isn’t possible for all organisations and there are other important factors that influence engagement, motivation, and likelihood to quit or stay. The mistake some leaders are making is to assume they know the answers, when they might be better off simply asking their desk-free workers.
A lack of flexibility with shifts and tasks is par for the course with many desk-free roles, and workers may simply accept this, while their organisation’s leaders think they have more flexibility than they actually do. Some leaders mistakenly think more frequent paydays would help reduce churn, but our findings suggest that being paid fairly for what they do and not being overworked is more important to staff than the frequency of pay. Despite the inherent differences of perspective regarding pay levels, it is important that everyone feels they are being paid fairly for what they do, even if the pay itself is low in relative terms.
Being offered training opportunities, and opportunities for career progression matter to the desk-free worker, particularly the younger age groups. And since most say they are usually paid on time, this is much less of an issue for these employees than their managers believe it is. Of course, if late payments became more frequent or widespread we would expect this to be seen as a significant problem by workers.
Successfully reconnecting desk-free workers and management requires drastically improved communication mechanisms. Whether it is about their own productivity and targets, organisational strategy, overarching objectives, or job vacancies and training opportunities — frontline workers find these communications much less effective than leadership believe to be the case.

Leaders should consider these insights carefully and look to take proactive action, leveraging the recommendations from our report. After all, if workers are more productive due to a greater sense of belonging, purpose, and equality, this will ultimately contribute to greater success in terms of wider business objectives too.

Reconnection

Summary

Our survey results have highlighted a signifi cant disconnect between the experiences and perceptions of the desk-free workforce and those of their organisational management.

The future
Hold?

What does

2025 and beyond is going to be ripe with opportunity, driven by the transformative power of technological advancements, particularly AI.
While it’s true that AI will reshape business processes, driving intuitive automation and evolving job roles, this transformation presents a wealth of possibilities for empowering both desk-based and desk-free workers. We predict that AI will become a powerful ally for these employees. Imagine AI augmenting human capabilities, handling routine tasks, and freeing up desk-free workers to focus on higher-value, strategic activities.
This shift allows for the development of new skills, fostering a more dynamic and adaptable workforce. Leaders are recognising the potential of AI to address staff shortages too, not by reducing employee numbers, but by increasing productivity and efficiency. 29% of leaders already anticipate AI and automation as a key solution to this challenge.
The reality is, the future of work is still being moulded. But while full automation might seem distant, AI is already enabling remarkable advancements. Cloud-based technologies are providing unprecedented visibility, seamless systems integration, and data accuracy. This empowers employees and middle managers to achieve more, leveraging their full skillsets and making more informed decisions.

Consider the Potential

AI-powered tools that can optimise logistics routes, predict maintenance needs, and provide real-time support to frontline workers, improving their performance and safety.
of leaders already anticipate AI & automation as a key solution to this challenge
29%
AI Assist which can respond to user requests, work alongside humans, provide automation around repetitive tasks, and ultimately improve workfl ows, so that workers can focus on complex problem-solving and customer interactions. AI-driven insights that can identify training gaps and personalise learning experiences, ensuring workers stay ahead of the curve. And Agentic AI, which can act independently and provide more general help around strategising, scenario mapping, and problem-solving, learning as it goes (in relation to its business environment).
These capabilities will ensure businesses are more agile and responsive in the face of ever-changing market conditions. To maximise these benefi ts, it will be essential to approach AI implementation strategically. This includes managing risks by ensuring data quality, mitigating bias, and providing comprehensive training to employees.
Frontline job roles are predicted to see the largest growth in absolute terms of volume over the next fi ve years, making workforce management in the associated sectors even more challenging, but also more important, in terms of the positive business outcomes it can drive for those who get it right
Many are now changing their organisation’s relationship with the technology they use for these processes, choosing to rent instead of buy, via Software as a Service (SaaS) models to access the most up to date, compliant, secure, and costeff ective applications that can scale with them as they grow. In tandem with implementing bestin- class (and AI-enabled) systems, businesses can use the fi ndings from our survey to better understand their desk-free employees and build a work environment that is more fulfilling.

the

reality is the

future of work

is still

being moulded

But while full automation might seem distant, AI is already enabling remarkable advancements.
Almost

1/3

of retail employees are under the age of 25

Play in your Sectors

The current state of

Given the expansive nature of the desk-free workforce, spanning numerous industries and roles, this report strategically focused on seven key sectors that represent critical components of the modern economy:
These sectors were chosen for their significant contribution to essential supply chains and service delivery, their reliance on a substantial desk-free workforce, and their shared experience of navigating complex operational challenges.
Retail
Manufacturing
Passenger Transport
Wholesale
Distribution
The interconnectedness of manufacturing, distribution, logistics, wholesale, and retail, forming the backbone of product movement, made their inclusion essential. Similarly, passenger transport and business services are crucial for enabling the efficient flow of people and supporting the operational infrastructure of other industries.
Each sector faces unique pressures in the current economic landscape, including workforce and skills shortages, which are central themes in our data. While our findings are specific to these seven sectors, the underlying issues of feeling unheard, work overload, and inadequate compensation resonate across the broader desk-free universe.
Retail
Retail
Despite the massive shock delivered to the high street by the pandemic in 2020/21, retail continues to be the UK’s largest private sector employer with around 3 million employees. Around half of these work part time, with 58% identifying as female and 42% male. Many desk-free workers in retail are working directly with customers, whether that be on a supermarket till, stocking the shelves, or as a sales assistant in a store selling anything from clothing to furniture or technology. With almost all UK shops open seven days a week, employees will rarely enjoy a standard weekend at home and may have to accommodate shifts for late night and even 24/7 opening hours. Online retail has grown rapidly, and many employees in the sector are now working behind the scenes performing order fulfilment and returns processes.
Almost one-third of retail employees are under the age of 25 years old, and low pay is particular issue in this sector. 2023-24 government data shows 206,000 retail workers were paid at or below the National Minimum Wage (NMW), equating to around 14% of all NMW jobs. Our survey corroborates this, with retail managers telling us their staff are not always paid fairly—higher than the average for managers across all sectors.
Manufacturing
Distribution & Logistics
Wholesale
Passenge Transport
Business services
Leadership challenges

Headline Stats

Fair and timely pay

Work Load

of middle managers say their employees have a manageable workload, with no issues around scheduling and resourcing

42%

desk-free workers who say this is their experience
Compared to just of

25%

Employment Rights Bill

The majority of desk-free workers in our survey say they are pleased to see the end of zero-hour contracts in the UK under the Employment Rights Bill
saying it will result in more commitment from their employer
stating it will give them access to more benefits from day one

Staff
Reten-tion

say increased pay and benefits would improve employee retention, compared to just 24% of executive leaders and 34% of middle managers who think this would help with keeping hold of their staff

Communication

of executive leaders believe their workers are made aware of important business updates/ organisational changes
of desk-free workers say this is true
While only

Autonomy

45% of executive leaders say their staff have some flexibility around shifts/hours, but only 24% of those within the desk-free workforce think this is the case
of executive leaders
of desk-free workers

Mitigating Risks

Strengthening compliance & resilience

Compliance with legislation is a core business concern for many organisations that employ desk-free workers. Specifically, those in the distribution, logistics, and wholesale sectors, as well as many in business services, passenger transport, and manufacturing, will need to ensure that all driving licenses and specific operator qualifications are held by the appropriate workers, with all renewals kept up to date and recorded. 
Other health and safety requirements, including first aid training, operation of fire and hazard drills, and more, must all be scrupulously managed so that the organisation is operating within the law, as well as remaining compliant for insurance purposes. Failure to do so could have disastrous financial, legal, and reputational consequences—aside from the risk to life.
The Employment Rights Bill, passed in October 2024, introduces 28 significant reforms that will have an impact on many desk-free workers, as well as the organisations that employ them workers in the UK, protecting them from unfair practices and helping keep people in jobs for longer. This is designed to assist employers by reducing recruitment costs, but some of the reforms may have little impact on frontline workers.
Our survey shows that many employers are on board with the main objectives of the Bill, and as reputable businesses, they want to support a positive company culture and working environment.
For example, the Bill will make flexible working the default where practical, a benefit that may not apply for many roles where staff are required to adhere to specific hours, such as retail opening hours, or are required to fill unpopular overnight and weekend shifts.

Qualifications

of HR directors and CHROs, and 40% of all managers, say their business welcomes the new legislation as it chimes with their company culture, built around mutual trust to get the job done and mutual respect.
of HR leaders and 40% of all managers tell us their business is planning to improve performance management and output measurement processes to ensure desk-free workers are delivering a fair return on the additional rights they will receive.